Description
Digital business is changing the way organizations use and think about technology, moving technology from a supporting role to a leading role for organisation, where every organisational strategy is revolving with technology by integrating organisational processes in innovation, revenue and market growth. Digital business focuses more on how technology allows companies to create new value and experiences that differentiate companies and give them a competitive edge over their competitors and derive value for the business.
Digital businesses use technology to create new value in business models, customer experiences and the internal capabilities that support its core operations. Digital businesses create competitive edges based on unique combinations of digital and physical resources by evolving new business models. It Embrace the concept of digital transformation and the cultural shifts that requires. The implementation and management of digital services can necessitate organizational restructuring, where technology is given greater input into strategic decisions.
