Guilty As Bought: The Hidden Forces Shaping Why Indians Buy
Author: Krishnan Subramanian
₹820.00
ISBN: 9788168750753Showing 1–12 of 182 resultsSorted by latest
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Basics of Vehicle Dynamics-Hardcover
₹999.00 ISBN: 9788168509733The subject of Vehicle Dynamics is often perceived as complex because it involves a combination of mechanics, vibrations, tire mechanics, and vehicle behavior. Many available books present the topic with highly advanced mathematics, making it difficult for undergraduate engineering students to grasp the fundamental concepts. The idea behind developing the book “Basics of Vehicle Dynamics”…
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PRODUCT AND BRAND MANAGEMENT: An Indian Perspective
₹280.00 ISBN: 9788199528956Product and Brand Management: An Indian Perspective offers a sharp, practice-oriented exploration of how successful products and powerful brands are built, managed, and sustained in India’s uniquely complex and fast-evolving markets. From product strategy, innovation, and lifecycle management to brand positioning, equity, and architecture, the text examines how Indian consumers think, choose, and stay loyal….
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LEAP! Unlocking Performance
Author: Dr. S. Naga Siddharth₹640.00 ISBN: 9788199528987Select options This product has multiple variants. The options may be chosen on the product page -
My Note – The Magical Workbook that brings you Miracles
Author: YURI (Yuri Yoshimi)₹1,450.00 ISBN: 9788199053922From loss, debt, and fraud… a socially anxious, reclusive single mother at rock bottom transformed her life in just three years, achieving annual sales exceeding 100 million yen and gaining over 50,000 followers on social media. By hosting diplomatic exchanges with world leaders and organizing international events, She has generated economic effects worth tens of…
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Information Systems in the Digital Era
₹475.00 ISBN: 9788199528963In an era of rapid digital transformation, information systems have evolved from operational support tools into strategic drivers of innovation and competitive advantage. Information Systems in the Digital Era provides a clear and managerial perspective on how organizations can effectively leverage digital technologies in today’s complex business environment. Designed for postgraduate management students and practitioners,…
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The Invisible Balance Sheet: How Cloud, Cyber Risk, and Governance Shape Enterprise Value
Author: Aniket Jha₹541.00 ISBN: 9788199528918Select options This product has multiple variants. The options may be chosen on the product page -
Entrepreneurship, Innovation and Regional Development An Introduction 2nd Edition
Author: Jay Mitra₹2,995.00 ISBN: 9781041312758The fields of entrepreneurship, innovation and regional development are inextricably linked, with people, organisations and the environment or their location, forming the main building blocks in an integrated model of value creation. This second edition of a key textbook draws on the diversity of approaches in these areas to produce a unified understanding of this…