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Why do intelligent businesses repeatedly walk into problems they should have seen coming? Drawing inspiration from the Battle of Britain and twenty-seven business cases, Counter Thought introduces a powerful idea: organizations rarely fail because of visible problems. They fail because hidden challenges remain unnoticed until it is too late. Through twelve real-life cases from India’s…
Principles of Management is a comprehensive, future-oriented undergraduate textbook designed for BMS, BBA, and B.Com (Management) programmes under the NEP 2020 framework. The book bridges classical management theory with contemporary organisational realities, integrating Indian management thought with global best practices. It moves beyond rote theory to emphasise experiential, application-based learning through real-world examples, reflective scenarios,…
Fundamentals of Biostatistics and Health Research presents a clear, basic and practical introduction to the statistical methods and research principles essential for students in public health, medicine, nursing, and allied disciplines. Blending theory with real-world examples, the book explains core concepts descriptive statistics, probability, hypothesis testing, confidence intervals, regression, and study design using accessible language…
Indian Classic Music is a timeless heritage that embodies the depth of our philosophy, the richness of our culture, and the subtlety of human expression. This book offers a systematic and comprehensive exploration of its fundamentals and wider perspectives. Covering the history, theoretical foundations, forms, ragas, talas, notation systems, asthetics, and research methodology, it bridges…
The book covers economics of religion, often referred to as the faith economy. It’s a rapidly growing and relatively new field of research, even though the study of religion itself is ancient. Early economists such as Adam Smith recognized religion as a social institution with economic implications. However, the modern and formal application of economic…
Open The Doorway, more than a book is an experience. If you’ve been carrying emotional weight, feeling anxious, overwhelmed, or disconnected, this is your invitation to pause, breathe, and step into something new. Inside, you’ll explore the gentle yet powerful practice of EFT (Emotional Freedom Technique), a way to release what your body has held…
The subject of Vehicle Dynamics is often perceived as complex because it involves a combination of mechanics, vibrations, tire mechanics, and vehicle behavior. Many available books present the topic with highly advanced mathematics, making it difficult for undergraduate engineering students to grasp the fundamental concepts. The idea behind developing the book “Basics of Vehicle Dynamics”…
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