Dr. Priyanka Yadav

Behaviour Change Communication in Public Health: A Practical Guide to Designing, Implementing, and Evaluating Interventions, offers an evidence-informed guide to designing, implementing, monitoring,and evaluating Behaviour Change Communication(BCC) in public health. It presents BCC as a systematic process for diagnosing behavioural problems,developing context-specific interventions,and determining when communication or service-delivery, structural, orpolicyaction is needed. Its modular chapters…